Internet Marketing

500 million people are on Facebook. They spend more time on Facebook per day than on Google.

It's time for you to get your business set-up with a Facebook business page and we have a quick tutorial that walks you through it step-by-step.

Are you on Yelp? Foursquare?
Do you think you need to be on Facebook, Twitter, LinkedIn, YouTube?

Facebook is now the most visited website (overtaking Google about a month or so ago). And now, you don't even need to visit the Facebook site to 'like' something or to have your site visitors 'like (or recommend)' you. About two weeks ago, Facebook offered a plugin so that you can like something directly from another website and it shows up as a status update on your Facebook page plus shows up on the site that you just liked.

I had a chat with a client today about organic search optimization.   This client is a local general contractor and we’ve discovered that their organic results have deteriorated over time, as more and more contractors have created websites and have been optimizing, too.  I realized that, although their results are not as good, the results are also not as good for the person who is trying to find them.

Many service and retail businesses focus on their local geographies in their marketing. Some of them have felt that Internet Marketing was really for companies that were bigger or that wanted to reach a wider market. And, in the earlier days of the web this was probably a fair assessment. Today, however, consumers are doing more and more of their searching for service providers on the web - especially for local services.

CraigsList.org offers a great, inexpensive way for skilled tradespeople and other service providers (like Web developers) who focus on a more local market to advertise their services. There are several benefits to posting on CraigsList.